A recent article in Bloomberg Business charts the decline in breakfast cereal consumption, including Kellogg’s best seller, Frosted Flakes.
According to the article, Kellogg’s CEO recently “announced the company’s U.S. morning-foods net sales fell 8 percent in the fourth quarter of 2014. It was the division’s seventh quarterly decline in a row.”
While a portion of Kellogg’s woes are due to management issues, both General Mills and Post have also seen declines in cereal sales as consumers look elsewhere for better food choices.
Americans are rejecting “food products” which contain large amounts of sugar, and opting for less processed breakfast foods such as yogurt, eggs and oatmeal. Coca-Cola sales have also declined, and the company is now marketing waters and energy drinks, as well as promoting its more traditional sugary drinks in the developing world.
We advise our clients to maximize their health and recovery through healthy food choices, speeding up the recovery process and making it more complete.
Our Stillman and Friedland blog will continue to update you on this and other important topics.
Stillman and Friedland Attorneys….Because We Care!!
* This blog entry should not be construed as medical advice or treatment for any specific condition. Only a licensed medical professional can properly diagnose and treat medical conditions. If you have any question regarding your health, please consult with your healthcare provider.